system also includes a gamification component, turning routine tasks into engaging challenges. “Our team members love it. They enjoy these little competitions, making hard work like cleaning rooms more fun.” During the pandemic, the hotel leveraged its access to university research to implement advanced Stafford outlines the transformative impact of implementing the Purple Cloud system, which manages maintenance and housekeeping services. “We can be very granular in assigning rooms for cleaning or maintenance. We know exactly what’s been going on in those rooms, down to the type of guest staying there, which helps us allocate the right amount of time for cleaning,” he explains. This 4 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 08
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