crucial. It’s about keeping customers informed and respecting their time and investment.” The emphasis on transparency and accountability has set Dockside apart from its competitors.“There’s a lot of competition in town,” Doll explains.“If a customer is willing to allow us to have their business, we must respect that and understand that they could have gone elsewhere.” TECHNOLOGICAL ADVANCEMENTS Dockside Marine Center is not just about boats; it’s about embracing innovation and technological advancements to enhance customer experience. One notable development is the expansion of its fiberglass shop. “Fiberglass shops are hard to come by in the marine world, and we opened ours last year. It’s been very busy, especially from an insurance perspective,” Doll explains. Additionally, Dockside has implemented advanced scheduling systems to streamline operations and improve internal communication. “These systems Your Ultimate Marine Decking Solution! Navigating Style, Anchored in Quality: Theo Charpy 778.363.1196 sales@carboncustoms.ca www.carboncustoms.ca 6 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 08
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