Raising Cane's River Center
8 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 8 RA I S ING CANE ’ S R I VER CENTER a pilot program. Guin reports, “ASM Global has begun a corporate responsibility initiative called ASM Global Acts. It breaks down into three pillars: protect the environment, invest in people, and strengthen communities. Strengthening communities comes in with our volunteer work at the food bank and the Back to School Bash. We invest in people through internships. And the protect the environment component is helping us with more green initiatives.” Adding a recycling program to the complex, eliminating Styrofoam to-go boxes, and limiting single use plastics are a few of the efforts being made to create a greener environment. Automatic toilets and faucets have been installed to reduce water as a form of sponsorship,” says Guin. “This year, we are also working with them to build a backpack stuffing drive where we will buy all the supplies that they’ll need, put them in a backpack, and hand them out to every child that comes to the Back to School Bash.” The center has also acted as a shelter for displaced people during major storms and floods – cancelling and postponing scheduled events to allow the American Red Cross to take over, with staff stepping up to help where needed. Sustainability is another important issue for Raising Cane’s River Center, which was one of 10 venues in the U.S. to be selected to take part in
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