Wisconsin State Fair Park
WI SCONS IN STATE FA I R PARK from, we are very conveniently located. We have upwards of 7,000 parking spaces, whereas none of the surrounding hotels have anywhere near our parking. So those two things are our biggest assets. “Also, the 200,000 square feet of the Exposition Center can be partitioned off for multiple events to occur at one time, plus we have a nice concourse area that’s more private, along with breakout meeting rooms upstairs. And the infrastructure that we have offers a variety of opportunities for outside events, for another component of whatever a convention meeting might need.” Staying competitive, these days, also means having robust technical amenities – sound, lighting, and IT. For the first two, the Park partners with Clearwing Sound and Lighting. “They are an international company that is headquartered right here in Milwaukee,” say O’Leary. “They provide every aspect of sound and lighting technology. From an IT standpoint, the facility from which we sponsor most of our events, the Wisconsin Exposition Center, has a state-of-the-art Wi-FI platform.” Another one of Wisconsin State Fair Park’s key partners when it comes to technology is Etix, their ticketing company, which offers innovative ways to track ticket purchases and more effectively market to ticket buyers or potential buyers. They also utilize Ungerboeck event management software. A key aspect of the Fair Park’s operations is its award-winning recycling program, which has been expanding over the years. In 2007, the Wisconsin Exposition Center received the Travel Green Certification through the Wisconsin Department of Tourism. In 2016, the Vendor Services department and the Facility Services department worked together to increase awareness of the various trash receptacles throughout the park. A poster of these receptacles was sent to all vendors that could be posted and used to educate their employees as to which receptacle was for recycling or for trash. In 2017 the Wisconsin State Fair received the Recycling Excellence Award through the Wisconsin Department of Natural Resources, which is awarded to eligible organizations that have created, sustained, or
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